"...Eating too much makes you fat!" - Common sense from Michael Ruhlman in his TEDxCLE talk (below).
Ruhlman discusses the importance of cooking in this TED Talk organized independently in Cleveland. I liked that when he talked about it shaping division of labor between men/women, he added "for better or worse"-- mindfulness of possible problems with gender binaries is a plus.
"When you buy crappy food that's been cooked for you in a factory, you're asking for more of it. When you buy good food, food you need to cook, you're asking for more of it."
Voting with your dollars is not a new concept-- the old rule of supply and demand. More people want to buy hybrid cars? More companies start manufacturing hybrid cars. More people want to buy organic food? Wal*Mart, of all places, starts to sell organic groceries. (Though "organic" is a totally loaded term.) More people want to shop at farmers markets? More farmers markets are organized in our communities.
Prioritizing cooking is not easy. Being able to afford organic or locally-grown groceries is not easy. But in this time when we have to worry so much about health care, isn't eating well part and parcel for health? To ignore the link between health problems and the amount of fast food, sugary soft drinks, and salty snacks we consume is egregious negligence.
The old adage "An ounce of prevention is worth a pound of cure" comes to mind. Would I rather spend time and money now on real, good food, or would I rather spend it later on hypertension meds or insulin shots? When I think of it that way, the extra time and money doesn't feel quite so inconvenient.
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